With the booming app economy, which analytics-firm App Annie has predicted will eclipse $6.3 trillion by 2021, users have integrated their devices into everyday tasks, including visits to the doctor.
Reports show that the majority of patients consider convenience and access to care the most important factors when selecting where to get care.
Convenience shapes preferences, and it’s no wonder that when these consumers become patients they expect the same treatment. Case in point: Between 2015 and 2017, the number of Netflix streaming subscribers doubled from 59 million to 118 million. During the same period, telemedicine patient visits grew by 261%.